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Before the Brand: Using Positioning and Messaging to Build Brand Identity by Leslie Sutherland. (View on iTunes) Brands are created by knitting together multiple marketing elements. Much like an equation: Look + Features + Benefits + Perception = Brand But brands are risky business because brands are created in the minds of a group of…

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Social Media Marketing in 2018 by R.M. Lewis. (View on iTunes) Learn How Thousands of People Make a Living from Social Media Marketing! There are plenty of books on this subject of social media marketing, however, only few of them are actually useful. This book was made to ensure it is full of as much…

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Path to Purpose by Carolyn Butler-Madden. (View on iTunes) Marketers and leaders recognise that developing an authentic purpose helps to build a stronger brand that attracts followers and collaborators, rather than just customers and consumers. In a world that needs solutions, people increasingly look towards businesses and their brands to help solve society’s problems. In…

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Realty Blogging by Richard Nacht & Paul Chaney. (View on iTunes) Unleash the power of blogging in your real estate business Are you blogging for your real estate business? Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business…

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Instagram Power by Jason Miles. (View on iTunes) CREATE A PICTURE-PERFECT Instagram MARKETING STRATEGY If you’re not using Instagram to your advantage, you have to start now. Instagram is the hottest social media site today: Two years after its launch, the number of itsdaily mobile users surpassed that of Twitter. Then Facebook purchased it for…

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Visibility Marketing by David Avrin. (View on iTunes) The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns? Too many in business have failed to…

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Star Brands by Carolina Rogoll. (View on iTunes) For anyone who wants to learn the fundamentals of branding in an approachable way without poring over dense text or hiring an expensive consultant, Star Brands presents a unique model that offers structured guidance and professional tips for building, managing, and marketing any brand. Created by savvy…

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Delivering WOW by Dr. Anissa Holmes. (View on iTunes) Delivering WOW is a blueprint for running and growing a dental practice. Dr. Anissa Holmes was sick of working too much and earning too little, so she decided to do something about it. After years of learning and experimentation, she developed a simple, high-impact process to…

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From Z to A-Lister by Jen Su. (View on iTunes) Jen Su was told that she would ‘never make it as a Chinese-American in the South African broadcasting industry’. Today, this TV and radio presenter is one of the most celebrated personalities on the social landscape with an incredibly strong personal brand built on reputation,…

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The Ultimate Freelancer’s Guidebook by Yuwanda Black. (View on iTunes) The definitive resource for a new generation of freelancers!   Freelance writer, internet marketer, and mobile entrepreneur Yuwanda Black specializes in helping young freelancers build a business and “live the freelance life,” and in The Ultimate Freelancer’s Guidebook, she gives you the tools you need…

Read More Recommended eBook: The Ultimate Freelancer’s Guidebook