Recommended book: Marketing by John E. Mello and C. Shane Hunt (2014, Hardcover)

Marketing by John E. Mello and C. Shane Hunt (2014, Hardcover)

Marketing by John E. Mello and C. Shane Hunt (2014, Hardcover)

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Item specifics

Condition:

Like New: A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if
Format: Hardcover
Educational Level: College Publication Year: 2014
Subject: Marketing Publisher: McGraw-Hill
Product Type: Textbook Language: English
Year: 2014 Topic: Marketing
ISBN:

9780077861094

Marketing by John E. Mello and C. Shane Hunt (2014, Hardcover)

About this product

Product Information
McGraw-Hill’s newest Principles of Marketing franchise, Marketingby C. Shane Hunt and John E. Mello, covers foundational marketing topics in fourteen focused chapters designed to illuminate the many connections between marketing, students’ lives, and their future careers. Regardless of whether students pursue a major in marketing or another field, Marketing’s focus on branding, chapter features like career tips, and comprehensive marketing plan exercise focusing on the most important product in students’ lives (themselves ) make Marketingthe most practical choice for the Principles of Marketing course.”

Product Identifiers
Publisher McGraw-Hill
ISBN-10 0077861094
ISBN-13 9780077861094
eBay Product ID (ePID) 178017353

Product Key Features
Format Hardcover
Publication Year 2014
Language English

Dimensions
Weight 43.6 Oz
Width 8.7in.
Height 1.2in.
Length 11.1in.

Additional Product Features
Dewey Edition 23
Grade to College Freshman
Illustrated Yes
Dewey Decimal 658.8
Grade from College Freshman
Copyright Date 2015
Author John E. Mello, Shane C. Hunt
Number of Pages 496 Pages
Lc Classification Number Hf5415.H872 2015
Publication Date 2014-01-03

Price: Only $23.00

Ends on: Ended

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